Virtual Reality 360 connected home and car
AXA Assistance provide the assistance services for other brand’s insurance policies. As a B2B insurance partner they wanted to showcase at BIBA 2017 how they could support connected home and car insurance.
AXA want to redefine insurance. So how they talk about their products and services should be innovative. For cutting edge products you need cutting edge solutions. We created a 360 house for use with Google Cardboard so that visitors to their stand can ‘virtually’ walk around a house and explore the product offering in situ. Pop ups on targets explain products and short videos play to explain home and car offerings. We designed the stand and also a loop video to drive people to it.
In the house you can explore three room areas and the car parked on the drive. Providing branded cardboard and a URL (QR coded) to dedicated hosting means visitors can take the house way and explore it further giving the asset greater longevity and a B2B social media application.
Click the goggles in the header to view the 360 desktop version. Grab your google cardboard or any VR viewer (if you have one) and visit the link below with your smartphone or scan the QR code to view the house in 3D.